Financial Coaching vs. Budgeting Apps: Which One Actually Works?
You’ve decided to take control of your finances and know you need help, but where do you start? Both financial coaching and budgeting apps offer ways to help you gain control of your money, but they differ in their level of support. Budgeting apps are a convenient way to track your spending and plan for the short term while a financial coach goes deeper to address mindset shifts, behavior changes, and personalized strategies for long-term financial success. Here’s how to decide which will work best for you:
Financial Coaching
What is a financial coach?
A financial coach works with clients to improve their financial literacy, change their money mindset, develop healthy financial habits, and enact a plan to achieve their goals. They often cover many aspects of finances including budgeting, saving, debt, money mindset, and financial literacy.
What are the benefits of working with a financial coach?
Mindset shifts: A financial coach can help identify limiting beliefs around money, like “I’m bad with money” or “I’ll never have enough.” Often, these scripts are internal and unconscious; you may not even realize how much they affect your behavior with money. A financial coach can also help you alleviate negative emotions around money like fear, shame, and guilt. Having a coach who can help you recognize and challenge those limiting beliefs and negative feelings will lead to a healthier and more positive relationship with money.
Comprehensive goal setting: Having clear goals sets the direction of your financial plan and keeps you motivated. A financial coach will challenge you to transform a vague goal (like “I want to save more money”) into a specific and actionable goal (like “I want to build a 3-month emergency fund over the next two years and save $3,000 for a trip to Mexico in May”). They also show you what you need to do to achieve that goal and give you insight into how you can leverage other aspects of your finances like your expenses and income to accomplish your goals faster.
Personalized Guidance: A financial coach will give advice and create a plan tailored to each client’s specific goals and financial situation. They can tell you which debt to focus on paying off first, how much to save (and where to save it), and how much to spend each week.
Strategies for Behavioral Change: A financial coach helps clients identify their financial habits, understand the root causes, and provides strategies for changing their behavior. For example, a financial coach may observe that a client spends a lot on takeout because they don’t have time to cook during the week. The coach may suggest that the client save time by having groceries delivered and meal prepping on the weekend.
Accountability: Without accountability, even the best-laid plans can go awry. A financial coach acts as an accountability partner. They check in with their clients regularly to assess their progress, provide encouragement, and troubleshoot challenges. This accountability provides extra support and motivation to help clients stay on track, even when life doesn’t go according to plan.
Budgeting Apps
How do budgeting apps work?
Most budgeting apps automatically sync to bank accounts, credit cards, and other financial accounts to provide an aggregated view of a user’s income, expenses, assets, and debts. They also allow users to plan their expenses in different categories and monitor how their actual spending compares to their budget.
What are the benefits of using a budgeting app?
Spending overview: Budgeting apps are great for aggregating information about your spending. Because they sync to your accounts and automatically categorize your transactions, you can get a quick overview of where your money is going every month (or week, quarter, or year).
Bill tracking: Many budgeting apps will identify your bill due dates and remind you when they are coming up. They can also help highlight changes to your bills if, for example, Netflix raises their prices again.
Real-time access: With a budgeting app, you can access real-time updates on your spending and account balances. You can monitor your finances wherever you are, keeping you aware of your financial situation at all times.
Simple goal planning: Some budgeting apps facilitate simple goal setting. You choose a goal (like an upcoming vacation or an emergency fund), set an amount you want to save, input a deadline, and track your progress to completion.
Spend planning: Budgeting apps allow you to set limits on categories of spending (groceries, dining out, transportation, shopping, etc.) and track your spending against those goalposts. Many will notify you when you are close to or exceed your limit.
Financial Coaching v.s. Budgeting Apps: Which is best for you?
The truth is that both financial coaching and budgeting apps can be beneficial. However, while budgeting apps are excellent at providing an overview of your finances, they lack the personalized guidance and behavioral strategies needed to make lasting changes. Apps can’t address mindset issues or provide the accountability necessary for long-term financial success. They simply track numbers—they don’t teach you how to manage your money better or help you overcome emotional barriers to saving and spending. A financial coach provides tangible support that is more effective for those looking to change deep-seated mindsets and behaviors around money. For lasting financial change, the guidance and support of a financial coach can make all the difference.
Craving one-on-one support to help you stick to your budget and transform old money habits that get in the way of your goals? Schedule a free initial consultation with our team to get matched with a Financial Trainer today. We're here to help you navigate your financial journey with confidence.